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Transitioning users through stages using campaigns

Working with Stages in Mautic - Mautic Knowledgebase

In this process, you can transition users through different stages using Mautic campaigns. By organizing contacts and automating marketing efforts, you can improve engagement, conversions, and revenue.

Requirements

  • Familiarity with Mautic.
  • Defined stages (e.g., prospects, customers, loyal customers).
  • Permission to manage Campaigns

Steps

  1. Go to Campaigns and click to create New
  2. Fill a name and open the Campaign Builder
  3. Add the necessary triggers (e.g., contact joins a specific segment or completes a form)
  4. Then, define the campaign action Change contact’s stage
  5. On the opened window, select which stage will be applied
  6. Click on Add then save your campaign

Results

  • Contacts progress seamlessly through stages
  • Actions related to this progress happen automatically