Marketing messages¶
Marketing Messages in Mautic allow you to create content and make it available through multiple channels like email, SMS, browser notifications, mobile notifications, tweets, and more.
This enables you to connect with your contacts over their preferred communication channels.
Info
Integrate with services like Twilio to enable sending SMS messages as part of campaigns.
Success
Trigger Marketing messages within a campaign flow to deliver the right message on the right channel at the optimal time.
How do they work?¶
When using the "Send Marketing Message" action in a Mautic campaign, you can create the message content for any or all of the available channels. If a contact has specified a preferred channel on their profile, Mautic will send the content on that channel. If no preference is set, it defaults to email.
Contacts can also set their own frequency rules or pause communication on a channel. If a channel's send limit has been reached, Mautic automatically sends on the next available channel instead. For example, if the email limit is hit but the contact provided a mobile number, they will receive an SMS.