How to send emails using segments¶
Segment emails in Mautic are a powerful way to target specific groups of contacts with tailored content.
By sending emails to predefined segments, you can ensure that your message is relevant and engaging to each recipient, which can be particularly useful in marketing campaigns or for educational outreach.
Info
We’re considering you already have a created Segment for this guide.
Steps¶
Info
This way of sending emails depends on a clock that counts time intervals for sending. This means it can take, for example, around 15 minutes for users to start receiving.
- Navigate to Mautic’s email list by clicking ‘Channels’ and selecting ‘Emails’.
- Create a new Segment Email.
- Choose the ‘Contact Segment’ section to specify the recipients of your email.
- Set Available for use to ‘Yes’.
- Customize your email using the email builder, adding necessary details and content.
- Apply changes to save your work as you go.
- To begin sending, your options are:
- While editing your email, select a date on “Start sending at“ to schedule when it starts
- When viewing your email, click on the Send button at the top right corner
Warning
Always set a “Stop sending at” date when scheduling your segment email, to avoid sending it to contacts newly added to the segment used as source.
Results¶
You have successfully targeted a specific segment with your email.
Success
To enhance deliverability and engagement, consider creating a segment for bounced emails and regularly clean your contact list to maintain a high sender reputation.