How-To: Mautic - Custom fields¶
Mautic's Custom Fields functionality allows you to expand the information you collect and store about your contacts and companies.
Since it’s flexible, you can choose from a range of field types, including text, number, date, boolean, select, and more, to create fields that match your specific requirements.
Success
You can use custom field data to, for example, create segments, personalize content, and filter reports.
FAQ¶
Does Mautic have a field related to last activity? (e.g., date of last email open, link click, or form submission action)
In Pardot we have a field called Last Activity Date .
Do you have an equivalent of this data field in Mautic we could use?
In Mautic, we have the field Date Last Active showing the date and time of the last tracked behavior.
You can check contact profiles to see how it's displayed.