How-To: Mautic - Categories¶
Categories in Mautic serve as a way to organize different elements and parts of the platform. They act like folders that group topic/theme assets together, such as emails, landing pages, forms, and more. This organizational structure helps in managing and tracking various components of a marketing campaign more efficiently.
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For example, you might want to organize contacts into groups based on shared attributes, in order to target them in Campaigns later.
Types of Categories¶
There are two main types:
- Global Categories are applicable to all elements within Mautic, including Assets, Campaigns, Contacts, Emails, Focus Items, Forms, Pages, Points, Social Monitoring, and Stages. These Categories allow for a unified organizational structure across the entire platform.
- Element-specific Categories are created for specific parts of Mautic, such as only for Assets, Emails, or Forms. This allows for more granular control and organization of specific elements.
Success
Global Categories allow you to assign any asset, form, email, segment, landing page, campaign, and contact to the same Category. This unified approach makes it easier to track and manage all these facets together.